Credobelle was born out of inspiration from the wisdom of Nipsey Hussle, a legendary rapper known for his emphasis on mindset and investing in dreams. Originally named “Chilllibomb,” we retained the “CB” concept but sought a name that resonated more with our target audience. The shift from "Chillibomb" to "Credobelle" represented a maturation, embodying the philosophy that we are what we think. "Credobelle," translating into “I think beautiful” in Italian, encapsulated the essence of our brand.
The project began in 2018 as an online community utilising platforms like Instagram and Facebook. Despite the chaos of life, my friend and I took pride in CredoBelle. At the age of 25, we aimed to connect with others who, like us, were embracing reality and realising the power of their thoughts.
Influenced by Nipsey Hussle's teachings, especially his belief in life being a marathon, not a race, Credobelle became a testament to the impact of mindset and the investment in dreams. The creation of the logo, content, and the name change were my contributions to this project.
R.I.P Nipsey Hussle 🌹
Please check out the website I created for the brand, it was one of my first:
https://amidpro.wixsite.com/home
https://amidpro.wixsite.com/home
